Why Marketers Are Spending Less on Social Media
D'Amore-McKim Associate Dean of Research, Koen Pauwels, share expert opinion on the decline in social media spending.
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D'Amore-McKim Associate Dean of Research, Koen Pauwels, share expert opinion on the decline in social media spending.
A number of retail chains that have been trying to move into primary care have been retrenching or withdrawing altogether. Despite their struggles, D'Amore-McKim Professor Timothy Hoff, says that there is still a place for retail chains in health care.
D'Amore-McKim associate professor John Bai latest research shows how this strategy can make businesses more resilient, especially as climate change intensifies storms and disrupts operations.
Led by D'Amore-McKim professor Julia Ivy, MBA students craft global strategies to help Ukrainian companies expand despite the challenges of war.
D'Amore-McKim professors have been recognized in Research.com's latest rankings across several disciplines, including Business and Management. This recognition highlights their significant contributions to advancing academic knowledge and shaping real-world business practices.
D'Amore-McKim Distinguished Professor Nada Sanders, in a new Fortune feature, emphasizes that AI alone isn't enough for success. Businesses must reassess their models and integrate human skills like creativity, problem-solving, and interpersonal expertise.
D'Amore-McKim Professor Nada Sanders highlights how the true potential of AI is unlocked when it works alongside human expertise. In this Q&A, she shares real-world examples and strategies for fostering a culture where AI enhances human decision-making, driving innovation and growth.
Dunton Family Dean David De Cremer's extended appointment reflects not only his individual contributions to the AACSB but also underscores the organization's confidence in D'Amore-McKim's future.
D'Amore-McKim Professor Mary Steffel's new research explores the challenges of delegation and its impact on workplace relationships. While delegating tasks can empower employees, handing over decision-making authority may lead to feelings of burden.
Janning was one of the first recruits for Northeastern's Bill Coen in 2006. Now he'll work alongside the legendary head coach.