News

D'Amore-McKim Professor's Koen Pauwels and Yakov Bart measured the effect of racially diverse TV ads on consumer purchase intentions.

“Tech” and “waste cleanup” don't seem to go together. Yet for Alan McKim—vice chair of Northeastern University's Board of Trustees; half the namesake of the D'Amore-McKim School of Business; and the founder, chairman and former CEO of the environmental cleanup giant Clean Harbors—combining the two is always top of mind.

Lea Anne and Gary Dunton DMSB'78, namesakes of the Dunton Family Deanship, offer their hopes for the new incoming dean and the future of D'Amore-McKim.

Faced with a declining stock price and slow user growth, Snapchat is pivoting away from connecting friends in favor of discovery tools aimed at helping content creators. 

The collapse of an Interstate 95 bridge in Philadelphia creates not just a traffic problem, it's also a “really serious” supply chain problem—and that's going to hit your wallet, Northeastern University expert Nada Sanders says.

Shams Ahmed, DMSB'13 won the 44th Sports Emmy Awards for his exceptional directing of an arrangement of “Ragged Old Flag” by Johnny Cash aired during the Super Bowl LVII.

Yvonne Hao, secretary of economic development for Massachusetts and former COO and CFO of Boston-based PillPack, shared her advice on navigating the changing economy.

Two Boston Public School valedictorians will be joining D'Amore-McKim this upcoming fall. A total of 13 BPS valedictorians are set to become Huskies in the fall.

The college's F1RST Scholars program was awarded a generous Cummings Foundation grant to help expand the depth and scope of its offerings.

What started as a project for a Marketing Strategies for StartUps class, is now a growing company led by Hannah Ung, DMSB'23.