MBA x Experience Design
Leverage design thinking to facilitate better experiences.
Program details
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Commitment
9-12 credit hours
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Locations
Boston
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Programs
5
This concentration is ideal for
MBA students who are passionate about improving the human experience in products and services
Emerging leaders interested in positions such as like product owner or innovation manager
Business students who want to learn the tools and processes of experience design
Learn the tools and processes of experience design
In our increasingly complex and tech-driven world, organizations need business and design professionals who can help them create meaningful products and services that respond to today's challenges and opportunities.
Our innovative MBA x Experience Design concentration—offered in collaboration with Northeastern's College of Arts, Media and Design (CAMD)—will help you gain skills in the tools, technologies, and processes of experience design and prepare you to build better customer experiences for brands, products, and services. Experience Design helps spur innovation and develop creative and unique responses to societal and organizational challenges.
Guided by CAMD professors, you'll take courses in design systems, human behavior, and prototyping. You'll learn to conduct user research, analyze human behavior, identify opportunities to improve experiences, and create models of artifacts, environments, and interactive systems.
A background in design is not required. This concentration is open to anyone interested in designing experiences that can make a positive impact in this world.
Course requirements
The MBA x Experience Design concentration teaches you to integrate design methods to improve the human experience—preparing you to create better solutions through research-driven design and design thinking. See the full list of required and elective courses in Northeastern's Academic Catalog.
Explore course listings in the catalog
By incorporating experience design principles into entrepreneurial ventures, I can create products and services that exceed expectations. I am thankful that Northeastern has this offering because, in the long run, by incorporating what I've learned, I can build better products, create stronger relationships with customers, and differentiate myself from competitors.
Comus Hardman, MBA'22
Applicable programs
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