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De Cremer's ‘AI Savvy Leader' on 2024 OWL longlist of top titles shaping our world
Selected as a Top 5 Business Leadership book, the ‘AI Savvy Leader' is credited with transforming how organizations lead, educators teach, and communities grow.
How do we perceive our leaders? The answer is always in flux, new Northeastern research says
Riyadh Season's ‘Six Kings Slam' is not ‘a commercial venture — it's a brand-building exercise,' expert says
D'Amore-McKim Distinguished Professor Ravi Ramamurti weighs in on Saudi Arabia's massive investments in sports, emphasizing the strategic branding behind events like the “Six Kings Slam.”
Why Marketers Are Spending Less on Social Media
D'Amore-McKim Associate Dean of Research, Koen Pauwels, share expert opinion on the decline in social media spending.
Why Retail Health Clinics Failed
A number of retail chains that have been trying to move into primary care have been retrenching or withdrawing altogether. Despite their struggles, D'Amore-McKim Professor Timothy Hoff, says that there is still a place for retail chains in health care.
It's Hard to Work Through a Disaster Like Milton
D'Amore-McKim associate professor John Bai latest research shows how this strategy can make businesses more resilient, especially as climate change intensifies storms and disrupts operations.
Northeastern MBA students craft global strategies for Ukrainian companies navigating war
Led by D'Amore-McKim professor Julia Ivy, MBA students craft global strategies to help Ukrainian companies expand despite the challenges of war.
Research.com recognizes D'Amore-McKim professors for groundbreaking contributions across disciplines
D'Amore-McKim professors have been recognized in Research.com's latest rankings across several disciplines, including Business and Management. This recognition highlights their significant contributions to advancing academic knowledge and shaping real-world business practices.
Here's the real reason 75% of corporate AI initiatives fail
D'Amore-McKim Distinguished Professor Nada Sanders, in a new Fortune feature, emphasizes that AI alone isn't enough for success. Businesses must reassess their models and integrate human skills like creativity, problem-solving, and interpersonal expertise.