Annabelle Giletti, DMSB’15, is taking over our Instagram @damoremckim this week! Follow along for an inside look at her undergraduate experience and current public relations career in New York City.
Q: When did you graduate and with what degree?
A: I graduated from D’Amore-McKim in December of 2015 with a Bachelor of Science in Business Administration and concentrations in marketing and management.
Q: What were you involved with at Northeastern as an undergraduate student?
A: During my time at Northeastern, I was a member of an a cappella group called Pitch, Please!, which was such a memorable experience for me. I love to sing, so finding a group of amazing women who were kind and talented was really special. We performed at various events including President Aoun’s annual holiday party, and competed at the International Championship of Collegiate A Cappella. We were ambitious and competitive, but we always remembered to have a great time when we performed. I was also a member of the Northeastern Choral Society from 2014-15.
Q: Tell us about your past global experiences.
A: I was born and raised in London. I have a lot of memories of traveling through Europe, but I had always wanted to visit Asia, specifically Japan. The culture, food, and language always fascinated me. Over the summer of 2015, I travelled to Japan with Northeastern’s Global Experience program Dialogue of Civilizations. We studied Japanese culture and language and traveled all over – Tokyo, Kyoto, Hakone, Hiroshima, and more. Our trip was led by Professor Kumiko Tsuji, who is from Tokyo, so she was the ultimate tour guide! Having the opportunity to travel there through this program was such a privilege and was an experience I’ll never forget.
Q: Tell us about your co-op experiences and how they may have helped form your current career path.
A: The first co-op experience I had was as a merchandising associate at Shoebuy in Boston. I had a great experience and learned a lot, but after six months I recognized that it wasn’t the right career path for me.
My second co-op was my first real introduction into the public relations (PR) world. I was a marketing and PR assistant at Carolina Herrera in New York City (NYC). This was a co-op experience I created on my own and the first of its kind through Northeastern, which I am proud of. The iconic fashion legend, Mrs. Herrera, was at the office every day. She is such an inspiration and savvy businesswoman. I’ll never forget helping backstage and watching the unbelievable Herrera shows at New York Fashion Week. This experience inspired me to pursue PR as my full-time career and move to NYC after graduating.
Q: What do you do now? Tell us about your current job and career path.
A: Fives years after my second co-op, and I’m still working in public relations. I am an account supervisor at Krupa Consulting, a mission-driven public relations agency based in NYC and Los Angeles. It’s so rewarding to work with clients that I feel passionate about and to learn from my boss, Rachel Krupa, who has a lifetime of PR experience.
I help our clients tell their stories and build their brands, so I’m constantly working with different magazines and news outlets, forming new relationships everywhere. One piece of my career that I enjoy the most is making new, lasting connections.
Q: As an alum, how do you stay connected to the university?
A: Many of my closest friendships were made at Northeastern and these wonderful people are still my friends to this day! I definitely consider these friendships as a way I’ve stayed connected to the university. A lot of students moved to NYC after graduating, so there’s a huge network of alumni here. I also enjoy attending alumni events that Northeastern sets up in the city. It’s an easy and fun way to reconnect with people you may not have seen since college days and network to make new connections!
Q: What career advice do you have for students?
A: Don’t be afraid of change – your career is not set in stone. If you are not truly passionate about what you’re doing, then you have the power to change your path.
Network, network, network. Message people on LinkedIn, take contacts out for coffee, get on the phone – you never know where this might lead.