Writing an essay that elevates your MBA application requires reflection and focus. By following the five tips I share (and avoiding three pitfalls), you will be well on your way to creating a compelling essay that captures the attention of admissions officers. Remember, your essay is an opportunity to showcase your unique qualities, so tell your story as only you can and let your voice and personality shine through.

What You'll Learn:

  1. Structuring Your Essay: Learn how to create a compelling structure that captures the reader's attention and maintains their interest throughout.
  2. Crafting Compelling Narratives: Discover the power of storytelling and how to weave your personal and academic journey into a compelling narrative.
  3. Showcasing Your Unique Qualities: Understand how to highlight your unique qualities, experiences, and achievements effectively.
  4. Effective Dos and Don'ts: Receive guidance on what to include and avoid in your admission essay.

Meet your host, Mary McNamara

Mary McNamara

Mary McNamara is the Assistant Dean of Graduate Recruitment and Admissions. She provides strategic leadership and direction for the marketing, recruitment, and admissions activities for the Full-Time MBA, Part-Time MBA, specialty masters, and graduate certificate programs. Mary fulfills her passion for serving entrepreneurs as a co-chair of the McCarthy(s) Venture Mentoring Network at Northeastern, a professional advisor at the MIT Trust Center for Entrepreneurship, and a MassChallenge HealthTech judge.

Following over three decades in the private sector, Mary joined Northeastern University in 2020. She continues to serve as managing director at Angel Healthcare Investors and was a founding member of the Angel Capital Association. Previously, Mary was the COO of an early-stage digital health company and a marketing VP with Fidelity Investments. Early in her career, she worked in software development at John Hancock, NYNEX, Computer Sciences Corporation, and Bankers Trust Company.

Mary earned an EdD in Organizational Leadership from Northeastern University, an MBA from the Tuck School of Business at Dartmouth College, and a BA in Mathematics and Economics from Bowdoin College.