Leveraging emerging markets for global good.

Kellee Tsai, Dean of the College of Social Sciences and Humanities at Northeastern University, will share her research on “party-state capitalism” in China. While China's state has always played a core role in development, prioritization of growth has shifted to a variant of state capitalism best described as “party-state capitalism,” which emphasizes risk management and leadership by the Chinese Communist Party. This transition to party-state capitalism emerged from a combination of perceived domestic and external threats, with consequences for contemporary dynamics in global capitalism.

CB Bhattacharya, Professor of Marketing and Professor of Organizations and Entrepreneurship at the University of Pittsburgh, will unveil a purpose-driven pathway that will enable companies to integrate environmental and social concerns into all their business decisions. Using real world data, he will show that a transition to a more sustainable business model, via the “sustainability ownership experience,” is a surefire way to ignite a key stakeholder, our employees, and provide more meaning to their jobs thereby boosting employee engagement.