News

D'Amore-McKim Professor's Koen Pauwels and Yakov Bart measured the effect of racially diverse TV ads on consumer purchase intentions.

“Tech” and “waste cleanup” don't seem to go together. Yet for Alan McKim—vice chair of Northeastern University's Board of Trustees; half the namesake of the D'Amore-McKim School of Business; and the founder, chairman and former CEO of the environmental cleanup giant Clean Harbors—combining the two is always top of mind.

The collapse of an Interstate 95 bridge in Philadelphia creates not just a traffic problem, it's also a “really serious” supply chain problem—and that's going to hit your wallet, Northeastern University expert Nada Sanders says.

Shams Ahmed, DMSB'13 won the 44th Sports Emmy Awards for his exceptional directing of an arrangement of “Ragged Old Flag” by Johnny Cash aired during the Super Bowl LVII.

Two Boston Public School valedictorians will be joining D'Amore-McKim this upcoming fall. A total of 13 BPS valedictorians are set to become Huskies in the fall.

What started as a project for a Marketing Strategies for StartUps class, is now a growing company led by Hannah Ung, DMSB'23.

Coleman Stucke, DMSB'23, will graduate this summer with a 3.8 grade-point average in business administration in just three years—while starting at forward for the basketball team. 

Nico Nava, MBA'22, is featured in NGN Magazine.

Expect long lines, packed flights and top-dollar tickets if you travel by air this summer, according to travel experts.

Helena D'Alessandro, DMSB'26, co-ops in Greece.