Netflix round 3: Can the ultimate disruptor transform itself—again?
The question for Netflix is no longer how to disrupt an industry, but how to manage incumbency while continuing to innovate and lead, writes E&I Lecturer Chris Selland.
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How consumers drive social change
Business TalkDr. Amir Grinstein, Associate Professor of Marketing at Northeastern University's D'Amore-McKim School of Business, shares insights from his research, “Creating Social Change by Moving from i-level to g-level and s-level Interventions.”
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Take the first step: Financial resolutions for a more prosperous 2026
Miami Herald“Don't set a long wish list with vague or all-or-nothing goals, and don't rely solely on willpower,” said Hristina Nikolova, an associate professor of marketing at Northeastern University's D'Amore-McKim School of Business.
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Gut feeling key to leadership in uncertainty
The Chosun DailyProfessor Laura Huang's research shows gut feeling complements data in leadership decisions.
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Industrial banks outperform traditional lenders, new Utah research shows
Utah TechBuzz NewsNew research from the University of Utah Fintech Center shows industrial banks outperform traditional banks in safety, returns, and lending to underserved markets, challenging calls for expanded FDIC regulation.
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Bitcoin falls, but crypto is here to stay, D'Amore-McKim experts say
NGND'Amore-McKim cryptocurrency experts said many macroeconomic factors — as well as the inherent volatility of bitcoin — are contributing to the wide swings in valuation.
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Marketing Professor Mary Steffel is studying decision paralysis
Princeton Alumni Weekly“The key is to help people feel empowered to make decisions, instead of feeling trapped by them,” Steffel says.
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DMSB Day continues to bridge research and real-world impact
Faculty, staff, corporate partners, and alumni gathered for an engaging and successful afternoon of learning and networking. Congratulations to the top pitchers selected by our 16 esteemed judges: Kwong Chan, Curtis Odom, Jen Guillemin, and Michelle Zaaf.
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The Trajectory of Confidence: Experience, Certainty, and Consumer Choice
American Marketing Association
