Think about why customers choose your company over your competitors. What is the first thing that pops into your mind? Is it your family? Company culture? Excellent customer service?

Do potential clients consciously choose your company over others because of the attributes that make you unique? Unless your company brand reflects these qualities, it's likely that these attributes don't even cross a potential client's mind when making a purchasing decision!

For family businesses and small enterprises, crafting a quality company image that matches your own perception of your business is one of the most rewarding investments owner/managers can make. It's more than a logo, more than a flashy website– it's the core of who you are.

In this one-hour webinar, Rani Wise from Rani Wise Consulting will show you how to focus your time and energy to successfully launch or re-launch your organization's brand, learn how to prioritize your team's resources to see results on a shorter timeline, and implement strategies to be recognized by the people who will help you achieve your goals. Suitable for all industries and experience levels, Wise will help you learn to identify and communicate your brand and family.