Thought Leadership

They may seem like strange bedfellows, but TikTok — thanks to the power of #BookTok — is helping books get in vogue for Generation Z.

With multiple social media platforms and millions of people flocking online every day, it's no surprise so many people want to become digital content creators—or even better: influencers.

Northeastern airlines industry expert Ravi Sarathy says JetBlue's acquisition of Spirit Airlines will probably result in higher fares for consumers, as the low-cost carrier Spirit disappears in the planned $3.8 billion purchase.

For many Americans, getting ahead financially can be tricky in present economic conditions. What does all this uncertainty mean for both new and savvy investors? Northeastern's finance experts weigh in.

Let's not make things worse. As a summary, organizations and marketers love to talk about the benefits of our products and the customers who benefit from our products. But there are always consequences to products. Sometimes they are substantial, and sometimes they affect some groups more than others.

Northeastern, industry experts say travel woes will continue this summer but expect delays, cancellations and flight cost issues to subside in the fall.

Abortion-rights activists demonstrate against the Supreme Court decision to overturn Roe v. Wade that established a constitutional right to abortion, on Capitol Hill in Washington.

Price disruptions are sure to have impacts on consumer behavior. Market-watchers have suggested that an “inflationary psychology” is starting to set in. Northeastern experts break down what that means.

Childcare is not a family issue, it is a business issue. It affects how we work, when we work and for many, why we work. Moving forward, employer-provided child care could also influence where we work. It is up to businesses to think creatively about ways to build the childcare infrastructure we need to help working parents keep working for their families, and the economy as a whole.