Innovation is the lifeblood of any enterprise in competitive, global markets. Becoming innovative – which means developing new products and services or new ways of doing business -- is one of the top priorities of today’s CEO.
The D'Amore-McKim School of Business has a long history of innovation – from designing unique and innovative degree programs for students to undertaking leading-edge research with strong implications for practitioners to teaching executives how to create more innovative firms. Innovation serves as a thread integrating our research, teaching, and partnership activities.
The D'Amore-McKim School of Business takes a broad and interdisciplinary approach to innovation research. Our faculty explores different types of innovations including market, technological, organizational, process, and business model innovations. As well, they examine innovations with various levels of newness and uncertainty ranging from incremental and next generation to disruptive. Finally, faculty investigates innovation from a variety of functional perspectives including Marketing, International Business, Strategy, Accounting, Information Systems, and Organizational Behavior.
Our students in the Full Time, Evening, High Tech, and Executive MBA programs all take at least one innovation-related core course as part of their degree requirements. This fundamental course provides students with a deep understanding of the challenges and processes for harnessing technological innovation for new-business development and enterprise growth.
At the undergraduate level, we are in the process of launching a new undergraduate focus area in Corporate Innovation that will provide interested students with the knowledge and tools necessary for creating, developing and launching new products, services, and businesses within large corporations. This is in addition to our successful undergraduate concentration in Entrepreneurship and Innovation which helps students develop the skills needed to work effectively within a small business or to start or acquire and manage a business of their own.
Many of our corporate partners including Akamai, Bose, Blue Cross Blue Shield of MA, Fidelity, IBM, Mars, Nokia, Procter & Gamble: Gillette, and W.R. Grace hire our undergraduate and graduate students for innovation-related positions. In addition, our faculty have developed and implemented a number of Executive Education programs focusing on innovation for EMC, IBM, Mars, BAE Systems, and The MathWorks.